1. ‘Reconnecting in Michigan’ branded video for Brand USA’s ‘United Stories’ on-going campagin
Client: Beautiful Destinations
Serving as Visual Lead, I partnered with writer Natalie Stoclet and the Beautiful Destinations team to bring Michigan's story to life as part of Brand USA's United Stories campaign. Together, we developed a branded film that introduced international audiences to the state through cinematic visual storytelling.
What I enjoyed most was the opportunity to shape how a place is experienced before someone ever arrives. It's a reminder that the strongest travel stories don't simply show a destination—they leave you wanting to be there.
What I enjoyed most was the opportunity to shape how a place is experienced before someone ever arrives. It's a reminder that the strongest travel stories don't simply show a destination—they leave you wanting to be there.